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Adoption Complexity Innovation People Process Simplicity Technology Transformation

How to talk to your CEO about your Transformation Journey

If you are about to embark on a transformational journey, or have already begun your journey, follow these guidelines and increase your chances of success.


  • Lead with the business process 100% of the time
  • Adoption is 90% behavioral change
  • Always start with an 80% solution
  • Innovation is 70% team diversity
  • Simplicity is 60% stepping back and looking at the big picture
  • Context is 50% of people’s understanding
  • Complexity is 40% fear of changing the status quo
  • Innovation is 30% listening
  • Spend 20% of your time building trust
  • Spend 10% of your time engaging the winners and losers
  • Spend 0% of your effort worrying how unique your business is

Please reach out if you have questions about how to apply these guidelines during your journey.